POV: You are no longer the entire marketing department.
FOR COACHES
YOU BUILT THE BUSINESS.NOW BUILD YOURMARKETING DEPARTMENT.
The School of Content Marketing gives you the strategy, content systems, creative direction and live implementation support to turn your expertise into consistent visibility, demand, leads and sales.
THE REAL MARKETING GAP
Your business is not broken. The infrastructure is missing.
You are not struggling because you lack expertise. Your business has simply outgrown founder-led, figure-it-out-as-you-go marketing.
SOCM MEMBER STORY 01
When the strategy finally clicks.
Press play and hear it directly from a coach who has experienced the work, the room and the support.
YOUR MARKETING DEPARTMENT
Everything your marketing needs. Finally connected.
Find what is broken, then fix it with people who do this for a living. This is infrastructure, specialists and support in one School.
NEW MEMBER ONBOARDING
24-Hour Fast Track
Start with the Starting Line, find your zone and get moving on the right priority within your first 24 hours.
- Starting Line Quiz + priority ZONE
- DOO-led orientation
- Your first move
- The right path through SOCM
- Momentum within 24 hours
COMMAND CENTER
Your Marketing HQ
Plan and run every campaign from one place, including the content, launches, sales, revenue and performance data.
- Campaign + launch planning
- Content creation + planning
- Sales + revenue tracking
- Offers + performance dashboards
ON-DEMAND TRAINING
Your Content Classroom
Learn exactly how to create the formats your marketing needs through focused, practical trainings you can use immediately.
- Snackable tutorials
- Instagram, Facebook + TikTok Stories
- Short-form video trainings
- Batching trainings
- Carousel trainings
SIX LIVE LABS
Your Specialist Team
Get six specialists every month, not one person pretending to know every part of modern marketing.
- Social Audit Lab
- Content Editing Lab
- Lead Generation Lab
- Ads Lab
- TikTok Shop Lab
- Social Selling Lab
EVERGREEN CONTENT
SOCM Vault
Pull the right playbook when the business needs it, without buying another random course.
- Profitable Business Model™
- Launch Domination
- Batching is for Millionaires
- Full relevant archive
BONUS EXPERT SUPPORT
Pop-Up Experts
Get timely specialty training from guest experts when the School needs deeper support on a specific topic.
- Guest expert trainings
- Special-topic workshops
- Timely marketing updates
- Live expert Q&A
SOCM MEMBER STORY 02
What changes when you stop doing this alone.
Press play and hear it directly from a coach who has experienced the work, the room and the support.
THE RECEIPTS
Because “great content” is cute. We are here for impact and income.
The goal is not followers who watch you work. It is a marketing system that creates movement.
Put the System Behind My Businessand her first $20K month
in business growth and five-figure months
client from one video and one DM
turned a focused content series into a consultation
Selected client and program results. Individual results vary based on offer, audience and implementation.
YOUR FIRST 30 DAYS
No wandering around a portal wondering what to do first.
Your first month has a beginning, a sequence and a clear purpose: get the department operating.
START
24-Hour Fast Track
Take the quiz, get oriented and identify the right first move for your business.WEEK 1
Platform + Content Mastery
Choose the right channels, formats and publishing rhythm for your goals.WEEK 2
Messaging + Hooks
Apply EPIC Messaging Method™, Hookology™ and Batch1427 Protocol™.WEEK 3
Content Editing Lab
Strengthen the content without editing the life or personality out of it.WEEK 4
Batching + Scheduling
Turn the strategy into a repeatable publishing rhythm you can actually sustain.SOCM MEMBER STORY 03
A clear path creates a different kind of momentum.
Press play and hear it directly from a coach who has experienced the work, the room and the support.

INSIDE SOCM
The support is live. The resources are deep. The path is clear.
Campaigns, content, offers and numbers in one place.
Social audits, editing, lead gen, ads, TikTok Shop and social selling.
Snackable tutorials for Stories, short-form video, batching and carousels.
Offers, funnels, launches, content and monetization.
Special-topic teaching when the School needs deeper expertise.
THE VALUE STACK
You are not joining a program. You are installing the department.
At full value, the people, systems, tools, curriculum and live support inside this offer total more than forty-eight thousand dollars.
THIS ENROLLMENT ROUND
The School is the system. The bonuses get it operating faster.
MONTHLY + ANNUAL
The 4-Week Content Camp Accelerator
Four live, done-with-you weeks across platform mastery, messaging and hooks, the editing lab, then batching and scheduling. This cohort starts together.
FAST ACTION • FIRST 5 ANNUAL MEMBERS
The Money Map Session
A private 45-minute session with Aprille to map exactly where your marketing and sales process come together.
Your business will not change until you become a different kind of leader.
READ THIS BEFORE YOU JOIN
This is for the coach who is ready to treat marketing like a real business function.
- You have expertise and an offer—or you are ready to bring one to market. A certain revenue number is not the entry requirement.
- You want systems and support, not another course. You need the tools, specialists and decisions connected.
- You are ready to implement. This is hands-on support, not done-for-you marketing.
SOCM MEMBER STORY 04
Real coaches. Real businesses. Real support.
Press play and hear it directly from a coach who has experienced the work, the room and the support.
CHOOSE YOUR ENTRY
Put a marketing department behind the business.
Both plans include the full School and the 4-Week Content Camp Accelerator.
FLEXIBLE ENTRY
Monthly
Get the strategy, support and systems operating now.
- Fast Track + Starting Line
- Command Center
- Content Classroom + SOCM Vault
- All six Live Labs every month
- Bonus Pop-Up Experts
- 4-Week Content Camp Accelerator
PROMOTIONAL ANNUAL RATE
Annual
FIRST FIVE: 64% OFF THE $4,476 PACKAGE VALUE
Get the School for a full year, the Accelerator and private strategy for your business.
- The full School for 12 months
- $1,500 Content Camp Accelerator
- $1,200 private Money Map Session
- $4,476 total package value for the first five
THE 14-DAY SHOW-UP GUARANTEE
Do the first three things. Then decide.
Take the Starting Line Quiz. Complete the 24-Hour Fast Track. Show up to one Content Camp session. If you do all three and SOCM still is not your marketing department, request a full refund within 14 days.

BUILT BY A COACH WHO MARKETS
I do not teach marketing from the sidelines.
I have spent more than 15 years building, selling, testing, creating, leading and helping coaches turn their ideas into businesses that move.
SOCM is where I put the systems, frameworks, strategic thinking and live support that make marketing feel less like content chaos and more like leadership.
“Your expertise is already valuable. Now build the marketing arm that makes you more visible, trusted and profitable.”
AS SEEN IN

QUESTIONS, ANSWERED
Before you put us on the team...
Is SOCM an agency that does my marketing for me?+
No. SOCM gives you department-level strategy, systems, training, creative review and live implementation support. You or your team execute the work, but you are no longer inventing the strategy, solving every problem or making every decision alone.
Is this for a brand-new coach?+
SOCM is for the coach, expert or service provider who has expertise and an offer—or is ready to bring one to market. You do not need to hit a certain revenue number. You do need to be ready to implement and treat marketing like a real business function. It is not fully done-for-you marketing.
What happens the day I join?+
You enter through the 24-Hour Fast Track, take the Starting Line Quiz and get placed on the right path. This cohort moves through the four-week Content Camp Accelerator together. You are not dropped into a vault and told to figure it out.
What is included in the Monthly plan?+
Monthly members receive the 24-Hour Fast Track with the Starting Line, Command Center, Content Classroom, all six Live Labs each month, direct feedback, the SOCM Vault, bonus Pop-Up Experts and the four-week Content Camp Accelerator for $148 per month.
What makes Annual the better value?+
Annual is $1,598 for twelve months. The first five annual members receive the School, the $1,500 Content Camp Accelerator and a private $1,200 Money Map Session—$4,476 in total package value for 64% less.
Is there a guarantee?+
Yes. You have 14 days. Take the Starting Line Quiz, complete the Fast Track and attend one Content Camp session. If you do all three and SOCM still is not your marketing department, request a full refund within the guarantee period.
When does this offer close?+
The promo ends September 6. The Content Camp cohort starts together, and the first five annual members are the only members who receive a Money Map Session.
THE DEPARTMENT IS READY
Make the move.
You are here because you are ready to stop carrying marketing alone. Put the department behind your business and let the next level get louder.
Choose Your PlanMonthly $148 • Annual $1,598 • Promo ends September 6